HAVE YOUR RECRUITERS EVER CHASED ANYONE THROUGH A PARKING LOT?
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It’s not just your fleet, and it’s not just trucking:
The labor market’s squeezing nearly every sector — even the U.S. military.
Does this sound familiar? “Facing headwinds from the pandemic, the tight labor market, and demographic shifts, the U.S. military is facing large shortfalls in enlistments.” That’s the summation of a recent article from The New York Times, leading with an anecdote about an Army recruiter chasing people in a Walmart parking lot trying to pique interest in enlisting. While there haven’t been any stories (at least not yet) of driver recruiters chasing people in parking lots, the story’s eerily similar to the challenges fleets face in drawing in new drivers to fill empty seats. The story underscores just how competitive the labor market is — and how crucial it is for fleets to implement robust retention efforts and attractive recruiting programs. The competition’s simply too stiff not to.
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WHAT WE’RE WATCHING IN THE LABOR MARKET
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Since the Spring 2020 downturn, growth in the number of local driving jobs has outpaced long-haul trucking in the general freight category, according to data from the Bureau of Labor Statistics. Comparing real data — aka non-seasonally adjusted numbers — the number of local driving jobs grew by 10% from January 2020 to April 2022. In the same time period, the number of long-haul jobs grew by just 1.8%. However, in May 2022, long-haul closed the gap some, adding nearly 20,000 jobs in real terms, while local trucking added just 300 jobs. With May’s data, long-haul has now grown by 4.3%, while local is still sitting just shy of 10% growth. The dynamics at play? Shifting consumer spending, growing wages of long-haul jobs, and normalization in the split between contract freight and spot freight fueling hiring by longer-haul fleets. Check it out:
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FLEETS’ NEXT STEPS IN CALIFORNIA TO DETER SCRUTINY UNDER STATE’S AB 5 LAW
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To ward off lawsuits, focus on these three points in driver relationships
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TRUCKING CURRICULUM COMING TO A HIGH SCHOOL NEAR YOU
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How your fleet can support the Next Generation in Trucking Association
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HOW LEADHER TRUCKING SUPPORTS VITAL RETENTION OF FIRST-YEAR DRIVERS
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Mentorship opportunities provide a spark for veterans and newcomers alike
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In this highly competitive market, wage data matters more than ever. When it comes to driver pay, there are so many variables, but we're thankful to have a source as granular as NTI’s. Detailed data like theirs is priceless and their customer service is unmatched when we have questions or need to dig deeper. Their connection to and articulation of the driver market is strong and it’s extremely helpful as we navigate the driver shortage.
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THE LATEST DRIVER WAGES DATA IS HERE. START BENCHMARKING TODAY.
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THE LATEST DRIVER WAGES DATA IS HERE. START BENCHMARKING TODAY.
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The latest data is in for the National Survey of Driver Wages, and motor carriers surveyed in late Q2 continued to adjust compensation and incentives, showing that demand for qualified, professional truck drivers hasn’t wavered in 2022. Want to see the trends around sign-on bonuses, guaranteed pay, and referral bonuses? As well what your peers are paying on a per-mile and hourly basis, for health insurance and retirement, and for accessorials like activity pay, detention, and more?
Subscribe to the National Survey of Driver Wages to start benchmarking your fleet’s compensation and benefits today.
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SEE US AT TURNING POINT LATER THIS MONTH
NTI’s Leah Shaver will give the closing address later this month at the Turning Point CDLLife Summit in Kansas City, where she’ll tie together the themes of a driver’s full experience with fleet employers — from the first touchpoint to retaining drivers for years to come, including focusing on driver advocacy programs and proven retention strategies. Register now using the code NTI2022 for a 25% discount on registration.
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THE FORCES BEHIND DRIVER WAGES
NTI’s Leah Shaver joined the Taking the Hire Road podcast last month to talk about how market and economic conditions are affecting driver wages, how fleets can market themselves to owner-operators looking for a safer haven away from the volatile spot market, and the latest NTI Driver Market Forecast.
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SHOW YOUR DRIVERS SOME LOVE WITH THESE SOCIAL PROFILE FRAMES!
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SHOW YOUR DRIVERS SOME LOVE WITH THESE SOCIAL PROFILE FRAMES!
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Download these social profile frame designs and add them to your accounts.
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